Passionate About the Community
and the Moms Who Live Here

Author Archive | Jennifer

s'mores day

How are You Celebrating National S’mores Day?

Who doesn’t love S’mores? National S’mores Day is the perfect excuse to sit around a campfire and indulge in one of summer’s traditional treats! The recipe for this iconic campfire treat first came to light in a 1927 publication, “Tramping and Trailing with the Girl Scouts,” originally titled “Some Mores.” The ingredients, graham crackers, chocolate and […]

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back to school

How to Make Back To School Easy(er)!

And before we know it, the end of summer looms before us. It’s the end of staying up late and sleeping in. A close to lazy mornings spent at the beach, or comfortable afternoons lounging in PJs. On August 10, we find ourselves back on schedule, checking items off our to-do lists and scrambling to fit […]

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build-a-bear

Adults Can Learn Bigger Lesson From The Build-A-Bear Fiasco

On Wednesday, a notification popped up in my Facebook feed about a “Pay Your Age” promotion for Bonus Club Members at Build-A-Bear Workshops. Customers who belonged to the complimentary Bonus Club could pay their age (up to 29) for any stuffed animal in the Build-A-Bear inventory.  For those who aren’t familiar, at Build-A-Bear Workshop guests choose […]

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sambb

You’re Not Just A Mom, So Stop Saying You Are

Over the last few weeks, I’ve been in social settings where some iteration of “What do you do?” has come up. And the response I’ve heard to that question from women has upset me. “Oh. I’m just a mom.” Cue all the anger. These are smart women. Educated women. Kind and generous women. To hear […]

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Fitting in Fitness feature-2

Fitting In Fitness (And Why I Do It)

Five days a week, my alarm goes off at 4:30 AM. To add insult to injury, one of those days falls on a weekend. Sometimes, I snooze for a few minutes, but by 4:40, I scoop up the stack of clothes placed directly next to the bed, sneak into the bathroom to brush my teeth […]

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local races

Local Races That Will Do Our Kids Good

Over the last few years, the rise in the popularity of running has led to the development of more local races, designed to support local charities and community. And we are fortunate to have more and more of these great events in our backyard. Whether you are a regular runner or considering dipping your toe […]

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gyms with childcare

Staying Fit with Kids in St. Augustine

As we bid farewell to 2017, most of us are deciding what we hope to accomplish in the new year. Whether we call them resolutions or goals, it is likely that  “getting active” or “working out more” make the cut. Of course, when you’re a parent, carving out the time for a consistent workout regimen […]

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Five Ways to Simplify Your Holiday

Can you believe it’s December? It feels like just yesterday we were ringing in 2017 and wondering how it was already January. Now we’re doing it all over again. And, if you’re like me, you’re probably wondering how to fit it all in before we say hello to another year. As each holiday season passes, […]

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